It’s official. We learned last night that our new U.S. organizational name is Cru.
It’s been an amazing first day for our U.S. Staff Conference. It culminated tonight in hearing our leaders share about the 2 year journey. I was humbled by the milestones along the way where God confirmed, where God united people who disagreed strongly, where God led through the shared wisdom of thousands of volunteers, donors, and staff.
Our leaders shared research which showed what most of us have know for a while — very powerful evidence that the name “Campus Crusade” induces negative responses from many diverse populations, while CRU produces positive responses. Our leaders shared how God brought unity
I was humbled as our leaders shared that they asked thousands of people and learned that when Campus Crusade for Christ, now Cru, is at it’s finest, we are about meaningful relationships, changed lives, and significant opportunities. Our leaders confirmed over and over that our mission has not changed. We continue to be a community who is passionate about connected people to Jesu Christ so they can experience Christ’s life-changing presence and have opportunities to share Him with others.
I’m fine with the new name. I’m humbled to be a part of this caring community committed to avoiding unnecessary negative responses so we can get about the Father’s business.
So Kay and I, formerly known as staff of Campus Crusade for Christ, are now happy to be part of the Cru crew!
What does Vonette Bright think?
Videos from other leaders
Thank you very much for that glorious article